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| Link Popularity |
Link popularity is the total number of web sites that link to your
site. Link Popularity has become a important factor in driving traffic to a web site.
Unfortunately, new sites and sites with low link popularity are at an disadvantage and often
find it hard to attract new visitors.
Link popularity can increase your search engine rank over other equally rank websites. Most
of the major search engines now factor Link Popularity into their relevancy. This means
increasing the number of relevant websites which link to your website can improve your
search engine rankings. There is still no single "secret trick" to getting top search rankings,
but increasing your site's popularity may give it the edge it needs.
Knowing who links to your website and increasing the number of quality inbound links is an
important part of any web site promotion.How and why it works:
Search engines evaluate millions of web
pages and display them in order of perceived relevancy. In the past search engines have played a
cat and mouse game with thousands of web designers who try to trick the search engines. Some
create thousands of computer generated pages hoping to trick the search engines
into assigning them a good rank. These pages will look very basic to the human eye but would
occasionally get ranked very well. As this trend grew search engines started to fill up with
these junk
pages, doorways pages, etc... and a change was needed for the search egines.
Along came the idea of link popularity; link
popularity is very difficult to abuse or trick. Search engines have found that judging a site by
who links to it a great indication of the web site quality. Makes sense, no one would bother
linking to a useless website. This works great for search engines since they prefer to have the
most popular and most useful website in their top ranking.
Google
says... |
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